The word “Prose” is derived from a Latin expression meaning direct or straightforward. With this in mind, it is an opportunity to provide you with direct and personalized healthcare for a set monthly membership fee. By eliminating insurance companies from the equation, you won’t have to worry about coverage limits, claims, co-payments, or deductibles and in turn, allows Dr. Collman to practice outside of the insurer imposed “box”. This level of personalized attention from a doctor helps lead to greater satisfaction for both members and physicians. With more face to face time, Dr. Collman’s goal is to focus on managing health through lifestyle and personalized care.